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Topps and Disney Expand Trading Card Partnership

Topps, in partnership with Disney Consumer Products, is embarking on an exciting journey to bring even more magic to collectors worldwide. With the recent expansion of their collaboration, Topps has secured global rights to produce trading cards featuring beloved characters and stories from Disney, Pixar, Marvel, and Star Wars.

The collaboration marks a significant milestone for Topps as they prepare to unveil their first-ever global release of Marvel trading cards. The highly anticipated launch of Topps Finest X-Men ’97 in early 2025 is set to captivate fans and collectors alike, coinciding with a resurgence of interest in the X-Men franchise.

This expanded partnership not only includes physical trading cards but also extends to digital collectibles for Disney, Pixar, Marvel, and Star Wars franchises. With a history of success in the Europe, Middle East, and Africa (EMEA) region, Topps is now stepping into the U.S. market and beyond, offering fans a diverse range of innovative and immersive trading card experiences.

Paul Gitter, Executive Vice President of Global Brand Commercialization at Disney Consumer Products, expressed excitement about the enhanced collaboration, highlighting Topps’ commitment to driving innovation in the trading card industry. David Leiner, President of Trading Cards at Fanatics Collectibles, echoed this sentiment, emphasizing the shared dedication to enhancing the fan experience.

Collectors can anticipate a treasure trove of new trading cards that celebrate the rich storytelling of Disney, the creative genius of Pixar, the thrilling world of Marvel superheroes, and the epic saga of Star Wars. The collaboration aims to deliver fresh designs, unique collectibles, and unforgettable experiences for fans of all ages.

As the partnership between Topps and Disney Consumer Products evolves, trading card enthusiasts can expect nothing short of an exhilarating journey filled with iconic characters and timeless stories. This new era promises unparalleled access to some of the most beloved franchises in entertainment history, inviting fans to immerse themselves in the magic of collectible trading cards like never before.

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